I could not help put quickly respond the main article in this month's Wired magazine, which proclaims the death of the Web. Wired’s proclamation is based on the rise of applications that now invade our daily lives which use the Internet, but do not require browsers.  Most of this being sparked by the rise of the iPhone and its app store.  And there is no doubt applications that use Internet technology as a platform have gained serious traction with the increased use of smartphones, social media, the iPad, and web enabled DVD players and TV's that can stream the Internet.  But I am not about to bury the Web just yet for various reasons.  It seems any new service that bypasses a Google search is considered that new new thing.  Sure it might be, but the Web still has a plenty of staying power.  

The political season is fast up on us.  Over the years there has been a rise in politicians using digital media strategies to get their message across -- and win.  What is becoming more of a trend is candidates using search engine marketing (Google Adwords) tactics with campaigns trying to buy up keywords of their opponents names.  In fact Advertising Age has an interesting article on this new trend in politics.    This gives me a bit of chuckle because these are the same strategies some companies use as well, and I find it somewhat self-defeating because since each company (or opponent) are just driving up each other’s costs.